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The Keto Savage Podcast

Podcast discussing fitness lifestyle, the keto diet, science, nutrition, contest prep, the fitness industry, business, and the pursuit of happiness!  There will be several different podcast guests that will consist of athletes, experts in the health and nutrition industry, and other people of interest!

Feb 24, 2023

RC Carter and his family continue the vision his father had in 1964, when he moved his family from their ranch in Montana to start a cattle ranch in Wyoming. He and his wife are leaders in redefining regenerative and restorative food models, and raise their family in the ranching ways. ( It was a pleasure having RC on the podcast and I can’t wait to try some of their products.


What you’ll learn in this episode:


  • RC’s family history and the origins of the farm (2:29)
  • How the family came by the land initially (4:57)
  • Changing times with social media marketing (8:35)
  • Managing the business so that it doesn’t get lumped into other brands that don’t focus as much on the quality of the meats (11:22)
  • Low quality meat in the public school system (12:59)
  • PIvoting away from wholesale to direct-to-consumer sales (16:06)
  • What has worked well from a marketing standpoint in direct-to-consumer sales (19:53)
  • Greenwashing and what that means (23:21)
  • Nutrient cycling (29:09)
  • High intensity, low time duration grazing vs. low intensity, high time duration grazing (29:09)
  • Soil degradation (37:45)
  • A day in the life of a cattle rancher, cattle breeds (41:38)
  • Hiring workers and the type of employees the have on the ranch (44:01)
  • The nutritional profile of their beef (46:58)
  • Phytonutrients (49:09)
  • Treating cattle with antibiotics and hormones (54:29)
  • Striving to provide the best possible product to consumers (58:02)
  • The shift he’s seeing in other ranchers moving in the direction of regenerative agriculture (1:02:39)
  • Organ meats (1:13:46)


Where to learn more about RC Carter and their amazing beef:



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